With almost 25 years of experience in (interim) Leadership Marketing & Sales Roles for (international) B2B companies AJ is a seasoned veteran as it comes to steering organizations through change with regard to their marketing challenges.
He is the founder of Y Content, a strategic marketing consultancy company, where he acts as consultant, coach and trainer of CMO’s and their teams to move their marketing game up to the next level. He is also the co-founder and Chief Content Officer of Content Marketing Fast Forward, a platform for marketers, communication professionals and entrepreneurs for getting their content marketing knowledge up to speed in an interactive, insightful and fun way.
A regular speaker on the subject of Content Marketing. He was the first foreign and only Dutch speaker at the first Content Marketing World Conference in Cleveland, Ohio back in 2011 and has been a regular speaker ever since. AJ has also spoken at B2B Marketing Forum (Boston), FusionMex, (Antwerp), Content Marketing Berlin and Content Marketing Copenhagen to name but a few plus several Dutch events like NIMA The Case and Emerce eDay.
In his spare time, he likes he to improve his photography and video skills, he is fluent in Dutch, English and German and last not but not least het lives in an old bakery (1732) in a beautiful village just north of Amsterdam with his soon to be wife and their four children.